The Global Precision Farming market accounted for $3.92 billion in 2017 and is expected to reach $14.09 billion by 2026 growing at a CAGR of 15.3% during the forecast period, according to the Precision Farming: Global Market Outlook report.
Some of the key factors influencing the market growth include adoption of new farming technologies for boosting agricultural production, growing proliferation of internet of things (iot) and use of advanced analytics by farmers and rising demand for food products. However, high initial investment in R&D is restricting the market growth.
The hardware segment is estimated to have a lucrative growth due to the high adoption of automation and control devices-drones/UAVs, GPS/GNSS, irrigation controllers, guidance and steering systems, yield monitors, and sensors. The increasing adoption of new technologies and advanced devices for precision farming is expected to drive the growth of the precision farming market for hardware.
By Geography, The North America precision farming market is is likely to have a huge demand owing to mechanization and heavy dependence on technology for aiding agribusinesses. The factors that are backing the market growth in the region are estimated to be the increasing awareness about the quality of crops and the introduction of new initiatives to bring innovations to the sector.
Some of the key players in global Precision Farming market are Raven Industries Inc., Monsanto Company, BASF SE, AGCO Corporation, Trimble Navigation Limited, DICKEY-john Corporation, Valmont Industries Inc., Deere & Company, Yara International ASA, Lindsay Corporation, TeeJet Technologies, Land O'lakes Inc., Ag Junction Inc, Topcon Precision Agriculture and E.I. Du Pont De Nemours And Company (Dupont).