3M, a developer of light management technologies, introduced its first venture into the home light bulb category today with its new 3M light-emitting diode (LED) Advanced Light, which delivers uniform distribution of pure light.
According to a recent survey of US consumers (Kelton Research Survey, June 2012), the top consideration factors for purchasing a new light bulb are energy efficiency (67%), cost effectiveness (65%) and brightness of light (65%). In fact, 47% of US consumers consider the overall quality of light when making a light-bulb purchase.
3M LED Advanced Light has a lifespan of 25 years (assuming an average use of three hours per day) with an estimated energy cost of $1.63 per year. However, its shape and light quality are inspired by the incandescent bulb so consumers won’t have to compromise when making the switch.
Proprietary light guide technology permits 3M LED Advanced Light to imitate the light distribution of an incandescent bulb. A combination of the light guide, multilayered optical film, optical adhesives and heat management technologies enables 75% of the bulb surface to emanate light. As a result, light is comfortably and evenly distributed throughout any room in the home rather than concentrating in one direction. Other similarities to incandescent bulbs offer consumers familiar conveniences including instant illumination and the ability to dim.
3M LED Advanced Light bulbs are made in New Ulm, Minnesota (US) with globally sourced materials and are available in 800 lumens (the equivalent of 60 watts) in soft (i.e., with a colour temperature of 3000 Kelvins, or K) or cool (i.e., with a colour temperature of 4000K) white light.
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